Paula Sturm
RDN FMN NLP
Holistic Practitioner
Paula Sturm is a holistic practitioner who has developed a unique approach to autoimmune disorders and other challenging conditions, helping people achieve what she calls “radical wellness.”
Attracting more of her ideal clients required elevating her brand and marketing strategy beyond that of a traditional nutritionist.
“String helped me attract my favorite clients — and the best part is I get to be totally myself.”
Challenge
Paula's existing website had a “cookie-cutter nutritionist” feel that didn’t represent her work well. She also needed her knowledge and expertise to shine through in a way that was easy for her audience to understand. In fact, she hadn’t been talking about certain parts of her approach for fear of intimidating potential clients.
Approach
STRING worked to position Paula as a holistic practitioner and helped her embrace the part of her business she loved the most — without alienating anyone. We dedicated an entire page to her unique approach to elevate her brand and build trust with her prospects, portraying her as the solution to their autoimmune health challenges.
Services
- Elevate Brand Package
- Brand Strategy + Story
- Visual + Verbal Identity
- Website Design + Development
- Lead-generating Funnel
- Hosting + Ongoing Support
Before
After
